REVLON LAUNCHED AN INSPIRATIONAL CAMPAIGN, #REVLONISME, AND ICONIC SERIES OF SUPER LUSTROUS THE LUSCIOUS MATTES LIPSTICK

  08/04/2021

Since 1932, Revlon has consistently conducted series of inspirational campaigns to elevate every women's potential by voicing the values of Self Expression, Diversity, and Revlon is for everyone.

On April 8th 2021, Revlon has successfully launched #RevlonIsMe campaign as a part of Revlon's commitment to support women by appreciating their diverse beauty, to be more confident and support them to be the best version of themselves.

#RevlonIsMe campaign collaborated with 8 female influencers with specific characters and strengths, also OH.IRV's illustrator who creatively visualized 8 different characters representing unique shades from Revlon Super Lustrous™ The Luscious Mattes Lipstick.

Revlon also introduced new set of their iconic lipstick series, Super Lustrous™ The Luscious Mattes Lipstick that formulated with microfine velvet pigment to give intense, vivid color, and fully covers lips in a single swipe. It also contains Agave, Moringa Oil, and Cupuacu Butter for a comfortable & moisturizing matte finish.